A recent report from LIMRA highlights how basic sales techniques can help insurance advisors place more cases, and increase their average case size.

Needs Analysis Works!

Advisors who prepare a needs analysis are much more likely to close sales (73% vs 49%), and the sales are nearly twice as large ($423k vs $215k).

Clients Want Advisors to Make a Specific Recommendation!

Advisors who recommend a specific amount of life insurance are more likely to close sales (70% vs 57%), and the sales are 64% larger than those by advisors who don’t recommend a specific amount of insurance ($427k vs $260k).

For more details on this study, take a look at this article in InsuranceNewsNet magainze.

For fast help with your toughest life cases, call John or Matt at (800) 359 – 5102!